Messenger bots are the hottest trend of the current Facebook climate. In the early days, only a select few businesses realized the value of bot development. With the tremendous visualization of bot traffic results, most other organizations began leveraging on this technology as well. There is no question that businesses who don’t use Messenger Bots will experience a drastic decline in their revenue.
To create a successful marketing campaign, a business must first decide how to best utilize Messenger Bot. There are a number of different ways in which to use Bot functions. The left-side bar offers several functions through which a business can increase its revenue. The most popular method of using this functionality is by increasing the amount of time users spend in the left-side bar. In essence, this increases the likelihood that a user will spend time on the profile they are browsing. Businesses should make it a point to ensure that the text and images within the left-sidebar are relevant to the content they wish to present.
Another way to get started with Bot technology is through creating a webhook for Facebook. A webhook is essentially an automated program that allows businesses to gain access to their Facebook account through a website. The webhook is programmed to return to the main Facebook page whenever a user loads the app. For instance, a webhook may allow the user to take a photo and upload it to their Facebook profile. With this functionality, businesses can have a photo or image appear on the right-hand side of their Facebook page without having to load the app.
The final step in how to make a messenger bot is to find a web hook that is relevant to your business. Chatbot builder comes equipped with several different web hooks that can be used to make the functionality more efficient. These web hooks make it possible for businesses to make changes to their Facebook pages as they please without having to make a large investment.
Chat Bots provide a new level of customization for Facebook users. With chatbots, users can make changes to their Facebook profiles with one click of a button. For instance, a person can add a photo to their Facebook page by simply adding the bot and clicking “OK.” After this is done, the bot will walk the user through a custom made dialog that is displayed only when the user types in a specific keyword. This process not only gives businesses a way to make their pages more interesting, but also allows them to use bot technology to create a custom chat interface that is unique to their company.
In short, a chat bot is an automated Facebook application that allows a user to say the words they want to say, and have them appear just like a normal dialogue box. The chat bot acts just like the Facebook chat functions do, save button, plus many more. By saying a specific keyword, the bot will search through the bulk of the conversation to find the user’s response and then give them a choice of whether or not to save what they are typing. This saves them time when they are typing in a group conversation or creating a new group. It is definitely worth taking a look at if you have a Facebook page or even a blog, because right now, Facebook is lacking in a lot of functionalities that could bring productivity to the table.